Indiana license plate: ‘Put the Phone Down’
We’ve all seen the bumper stickers that urge motorists to get off the cell phone and drive. Now there’s something a bit more official. Indiana now has a sponsored license plate with the bold message:...
View ArticleAd firm tries to bury distracted driving
A new low in advertising? Never say never, but that Toronto billboard encouraging motorists to drive distracted is in fact a public-safety message. “Text and drive,” the stark billboard urges in all...
View ArticlePokemon game raises distraction fears
Safety officials are trying to stop a wave of distracted driving caused by the “Pokémon Go” game before it starts. Warnings have been issued in numerous states about hazards presented by the “virtual”...
View ArticleSave a life hack, simplified
Ontario has dispatched a round-mouthed announcer to promote the “save a life hack.” The guy can’t even pronounce “algorithm,” but wonders: “What if the solution isn’t more technology, it’s less … ”...
View ArticleOregon’s new distracted driving law in force
A comprehensive rewrite of Oregon’s distracted driving law is now in effect. Targeting various ambiguities in the old law, the new rules focus on the holding of “mobile electronic devices” such as...
View Article‘Zaadii’ comic hails child killed by distraction
The too-short life of a child killed by a distracted driver is being honored with a superhero comic. The Travelers Companies commissioned “Zaadii: The Legend of Z-Hawk,” and it was unveiled via New...
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